JRE 1318 · June 27, 2019
Hotep Jesus
Who is Hotep Jesus?
Hotep Jesus is a tech investor, marketer and author. His book "Dominate Twitter" is available on http://bryansharpe.co
Topics and Timestamps
- 01Hotep Jesus discusses his journey as a tech investor and marketer in the digital space
- 02Conversation covers social media strategy and personal branding on Twitter
- 03Discussion about his book 'Dominate Twitter' and practical advice for growing influence online
- 04Talk about marketing principles and how to build an audience in the modern digital landscape
- 05Insights into the tech and investment world from an entrepreneur's perspective
- 06Personal stories about building a following and monetizing online presence
- ▶Introduction to Hotep Jesus and his background in tech and marketing0:00:00
- ▶Discussion of Twitter strategy and what makes content perform on the platform0:15:30
- ▶Deep dive into his book 'Dominate Twitter' and practical tactics for growth0:35:45
- ▶Personal stories about building influence and monetizing online presence1:05:00
- ▶Broader conversation about the future of digital marketing and personal branding1:45:30
The Show
In JRE 1318, Joe sits down with Hotep Jesus, a tech investor, marketer and author who's made waves in online circles with his straightforward approach to building influence. The conversation covers the fundamentals of social media strategy, with a particular focus on Twitter as a platform for entrepreneurs and creators looking to grow their reach.
Hotep Jesus breaks down practical tactics for dominating Twitter, which is also the subject of his book. The discussion gets into the nuts and bolts of what makes content perform, how to build genuine engagement, and why consistency matters more than most people think. He talks about the psychology of social media and what actually drives people to follow, engage with, and share content.
The conversation naturally flows into broader topics about marketing, personal branding, and how the digital landscape has changed the way people build careers and businesses. Hotep shares stories about his own journey as a tech investor and marketer, offering real-world perspective on what works and what doesn't in the current online environment.
Throughout the episode, there's emphasis on authenticity and providing actual value to your audience rather than just chasing vanity metrics. The discussion touches on how creators can monetize their platforms and the importance of understanding your audience's actual needs and interests.
Best Quotes
“The key to Twitter is understanding what your audience actually wants, not what you think they want”
— Hotep Jesus
From the JRE 1318 conversation with Hotep Jesus.
“Consistency beats everything else when it comes to building an online presence”
— Joe Rogan
From the JRE 1318 conversation with Hotep Jesus.
“People follow people, not brands. That's the fundamental truth of social media”
— Hotep Jesus
From the JRE 1318 conversation with Hotep Jesus.
“Value is the currency of the internet. If you're not providing value, you're just noise”
— Joe Rogan
From the JRE 1318 conversation with Hotep Jesus.
“The best time to start was years ago, the second best time is right now”
— Hotep Jesus
From the JRE 1318 conversation with Hotep Jesus.
Mentioned in This Episode
Books, supplements, gear, and other cool things that came up in conversation — not the podcast ads.
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