Why Chris Best Created Substack

Chris Best is the co-founder and CEO of Substack, the platform that's fundamentally changed how writers and creators can build direct relationships with their audiences through paid newsletters. He appeared on JRE episode 1855 to discuss how technology and media have intersected to create new opportunities for independent creators to bypass traditional gatekeepers. Best's vision for Substack reflects a broader shift in how content is distributed and monetized in the digital age, making him a key figure in understanding modern media economics. Joe brought him on to explore how the creator economy is reshaping the business of publishing and what it means for the future of independent journalism and writing.